The substitution problem

Day eleven I was standing in front of the open fridge at 6:42pm not knowing what I wanted but knowing I wanted something. I'd already had dinner. The kids were in front of the TV. My wife was reading. The house was, by every objective measure, fine. My right hand was reaching for a wine glass that wasn't there.

That moment is not a willpower problem. It is a dopamine problem with a 6pm shape.

This module is about what to put in your hand. The traps. The decent options. And the body-level fix for the 6pm dopamine deficit, which is the thing the substitutes are actually trying to solve.

What you're actually substituting

You're not substituting alcohol. You're substituting four things at once, and most failed substitutions only address one of them:

1. The ritual. Hand to glass, sit down, exhale. Cue and motion.
2. The taste. Cold, slightly bitter, slightly fizzy. Adult.
3. The dopamine spike. A small reliable lift, fifteen minutes after the first sip.
4. The off-switch. The mental signal that the working day is done.

Pick a substitute that covers all four and you're fine. Pick one that covers only the taste, and you're going to be back on the wine by week six.

Non-alcoholic beer

Mostly a trap. Worth a paragraph because it's the most-recommended substitute and the most quietly dangerous.

What it does well: covers the ritual (cold can in hand), the taste (close enough), and the off-switch (the cue is the same).

What it does badly: keeps the entire pavlovian loop intact. Same brand, same fridge, same hand motion, same chair. After a fortnight, your brain stops recognising any difference between the NA and the real one. Then someone hands you a real one at a barbeque and the fridge-loop fires and you're four-deep before you've decided.

The data on NA beer and relapse is not great. It has a measurable role in maintaining the cravings rather than retiring them. If you must drink it, drink it occasionally (a wedding, a long flight) rather than daily.

A sub-trap: 0.5% NA beers. Many "alcohol-free" beers in Australia are 0.5%, which is below the regulatory threshold for "alcohol-free" labelling but is real alcohol. Six of them is two and a half standard drinks. Read the label.

Soda water and bitters

The closest thing to a free substitute. Covers the ritual (glass, ice, fizz), the taste (bitter, dry), and partly the off-switch (the act of pouring it deliberately is itself the cue).

It does not cover the dopamine spike. That's a feature, not a bug. The point of the 90 days is to stop cueing your brain that 6pm = chemical reward.

Three bottles of bitters in the cupboard:

• Angostura. The classic. Works in soda, tonic, ginger ale.
• Orange bitters. Lighter. Works in club soda with a twist of orange peel.
• Aromatic bitters with a citrus kick (Fee Brothers, Bittermens). Optional. Makes the drink feel deliberate.

Pour the soda. Three dashes of bitters. Slice of lime. Tall glass with ice. It looks like an adult drink because it is one. It costs you 3 cents per glass.

Kombucha

Fine in moderation. Two cautions.

First, sugar. Many commercial kombuchas in Australia are 6-8 grams of sugar per 100ml. A 330ml can is a Mars bar's worth of sugar.

Second, alcohol content. Live kombucha can ferment up to 1-2% if it sits warm in your pantry. Most commercial bottles are below 0.5% but read the label and keep them refrigerated.

Use kombucha as an occasional change-up, not a daily substitute. Three or four cans a week, max.

What you should not reach for

Coffee at 6pm. The dopamine logic is sound; the sleep logic is catastrophic. Caffeine has a half-life of 5-6 hours. A 4pm coffee leaves a quarter of the dose in your system at 1am. For ninety days, no caffeine after 2pm.

Sugar. The sneakiest replacement and the one that'll quietly add 5kg over ninety days if you let it. Ice cream after dinner. Biscuits with the evening tea. The brain is asking for dopamine; sugar gives it a worse version of the same hit.

Cannabis. Not a substitute, a swap. A different impairment with a different bill. If you want to test sobriety, you actually have to test sobriety. Save the question for day 91.

More food. A lot of men replace the 6pm wine with a 6pm second dinner. This shows up on the scale by week six.

What does work

The substitutes are half the answer. The other half is a body-level intervention at 6pm to actually move the dopamine needle without a chemical.

In rough order of effectiveness:

• A hot shower. Five to ten minutes. Phone in another room. The thermal shift, the noise, the privacy, the change of physical state. All of it interrupts the cue.
• A 30-minute walk. Outside, alone, no podcast. Just the walk. The dopamine return on a brisk walk in evening light is real and measurable. Around week three, you start craving the walk the way you used to crave the wine.
• A phone call. Ring someone you actually want to talk to. A brother, a mate, your dad. Ten minutes. The social hit replaces the chemical hit better than most men predict.
• A short, hard physical task. Twenty pushups. A set of squats. Carry the bins out. Anything that puts your body under load for two minutes shifts state.
• Cooking dinner properly, with attention. Knife work, music, a glass of soda water. Most men have outsourced cooking to autopilot; making it the evening's centre piece is its own substitute.

A small note on temperature: cold water on the face, an ice-cold drink in your hand, cold air on a walk in winter. The cold is the lever.

A 6pm protocol that actually works

Pick three of these. Run them in the same order every weeknight for ninety days:

• 5:45pm: clothes off, hot shower for eight minutes.
• 6:00pm: tall glass of soda, lime, three dashes of bitters.
• 6:15pm: cooking. Music on. Knife work. Phone in the other room.

That is your evening. Not a deprivation. A different default.

Cold drink in hand. Hot water before dinner. Walk if you can.

Further watching

• How Does Alcohol Impact Your Gut Microbiome & Leaky Gut? | Dr. Andrew Huberman
• What about 'The Alcohol Buzz'? How can I live without that? | Annie Grace